Online news distribution service PRWeb
(and its parent company Vocus) announced the
availability of some features that will make SEO's smile a bit brighter.
The PRWeb administrative console now features a draft mode. This will allow
users to save and view a draft press release at any stage prior to submitting it
for distribution. If you've got a PR person on retainer, this little feature
will come in handy.
SEO conscious PRWeb users can now insert and edit ALT tags in press releases
images to enhance visibility. This will help images rank higher in search
results and be a real benefit to those optimizing with universal and blended
search in mind.
Breaking news? PRWeb now feautres priority distribution and is guaranteeing
release within one hour. Users have always had the opportunity to select the
specific date when their press release will be distributed, but now users will
have the option of selecting priority distribution to guarantee their release is
sent immediately to the PRWeb editorial team and distributed within one hour of
"Our goal is to continue to bring innovations to market that increase the online
visibility of our customer's news releases," said Bill Wagner, chief marketing
officer of Vocus, Inc. "These latest features are designed to further simplify
the upload process and enhance the release for search engines."