AdStation PPC Affiliate Network Opens
Posted on 04.16.2008
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Adknowlege announced this week at Ad:tech the public release of
AdStation.com, a PPC affiliate network
that was previously only available by private invitation. AdStation allows
publishers to select offers in two ways - 1) publishers select individual offers
from 5,000 campaigns that were developed by Adknowledge reps and are unique to
AdStation, or 2) choose to use AdStation Integrated, an API that uses behavioral
targeting technology to select and deliver ads.
“Since 2003, we have been perfecting our behavioral targeting technologies to
deliver the most relevant ads possible to end users. Up until now, access to
these technologies was available by invitation only to select publishers,” said
Mike Fitzgerald, General Manager of the Adknowledge Affiliate Network. “We have
now opened up our system to allow anyone to apply to become an affiliate and
access these cutting edge tools. Our publishers have seen dramatic increases in
their eCPM when implementing our API and up to a 50% increase in ROI.
Furthermore, the automation provided by our API can considerably free up the
amount of time needed in selecting and trafficking affiliate offers. For
example, one of our publishers has reported to us that we have saved their
company over 20 man-hours per week. We are very excited to roll out our
technologies to the public for all affiliates to access.”
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