Live social polling forum BuzzDash has launched a publisher partner program. The solution offers website owners a way to drive "incremental traffic" and brand exposure while providing BuzzDash users with related, additional content on select polls. These related links on co-branded polls direct users to relevant original content on a publisher’s Web site. This happens in a few way; BuzzDash create polls based on content at the partner site, partner can suggest polls (dubbed buzzbites) or partners can create their own.

“We think users will enjoy probing deeper into back story on our polls from the country’s most trusted media sources. Publishers, meanwhile, get what they want most – additional traffic from an audience they may not be reaching today,” said David Gerken, CEO of BuzzDash.

The advantage BuzzDash has in distributing its technology is obviously the greater mind share among website owners and increased traffic to its own website. Sounds like a good idea for your own website, doesn't it?