Feed Compare - Bigger or Better?

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With Google is mere days away from publicly unveiling Adsense for Feeds, you're about to read a lot more on this blog and other regarding how to determine the popularity of a blog and how to assess the value derived from appearing in a specific sites RSS feed whether it's through a casual editorial mention or via advertising. While RSS continues to have a slow adoption rate with the greater Web community, it's got the backing of many Web professionals - and that goes a long way.

While true RSS "engagement" analytics are a ways off, there has been an influx in the number of services which show the number of RSS subscribers a weblog actually has. Case in point, we mentioned BlogPerfume back in January of this year. Today however the Web is abuzz with FeedCompare.com, a free service which enables anyone to do side by side comparisons of Feedburner RSS subscribers for a website.

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