Email marketing provider JangoMail announced a new reporting feature that aims to improve email marketing campaigns. The new Visual Overlay for Click Tracking feature allows email marketers to
view click tracking statistics graphically superimposed on top of sent email campaigns. At a glance, email marketers can now see exactly how each link in a message is performing.
"With JangoMail's latest enhancement, the Visual Overlay for Click Tracking, we are able to view click tracking results visually superimposed on top of our sent email campaigns," said Charlie Hohorst, president of CajunGrocer.com. "At a glance, we can now see our message and exactly how each link is performing in terms of visits. Plus, we can view additional campaign details such as total clicks versus unique clicks."