Hostway announced it is taking reservations for the .Pro TLD through
August 31, 2008.
The .Pro Red Carpet VIP Affair (which is just fancy marketing speak) will
allow customers to reserve their .Pro domain in advance of the relaunch for the
price of $49.95 per year. On September 8, Hostway will officially open
registration and all reserved names will become active.
I've been down on the .Pro extension because of its formerly rigorous
exclusivity. Originally .Pro registration was restricted to a limited
group of professionals in specific countries. Under ICANN's new guidelines, the
TLD is effectively available to all professionals, all over the world.
Hostway's subsidiary, RegistryPro, is the exclusive Internet registry for .Pro,
a TLD for licensed professionals and entities. RegistryPro's mandate has long
been to enable professionals to distinguish themselves on the Internet by using
the .Pro extension. "When RegistryPro announced in May that ICANN had
dramatically expanded the scope of the .Pro TLD - and relaxed the limitations
surrounding its use - Hostway was eager to be among the first to promote the
relaunch," stated Lyza Latham, director of marketing for Hostway.
Whether or not the .Pro extension is a must-have TLD for any professional
individual or organization is anyone's guess - I wouldn't hold out for a massive
registration rush though.