ScribeFire QuickAds, an ad optimization product for web site publishers and a MediaWhiz property, has just launched out of beta. An advertising platform that lets publishers serve both banners and in-text ads on their sites via a single platform, the service boasts that over 5,000 web site publishers have signed up with QuickAds since July 2008.
ScribeFire QuickAds differentiates its ad inventory management solution with an optimization decision engine, which matches each impression with the highest revenue producing ad. Ads are selected from the MediaWhiz ad inventory pool and relationships with over 100 ad networks.
ScribeFire's display advertising solution accepts high impact Flash and Video banner ads, along with static JPEG, Pop-Unders, and animated GIF ads in IAB-standard ad sizes (e.g. Leaderboard: 728x90, Wide Skyscraper: 160x600, and Medium Rectangle: 300x250).
I have been a member of ScribeFire since their initial launch but never actually tested the platform. I plan on doing so however for a feature article designated for the Affiliate Insider email newsletter scheduled for next week. If you have not yet signed up for the Affiliate Insider newsletter or one of Website Magazine's other industry newsletters, we encourage you to request a free subscription.