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PeoplePond, a service which specializes in providing search engine optimized (SEO) profiles and online identity verification services for individuals, announced a PeoplePond WordPress plugin is now available. If you think it a pain...
There are a few problems with analytics solutions as they stand today for newer Web professionals. Most don't really want to do a lot of investigation to see who has visited their site, but more importantly, most analytics packages...
The Online Publishers Association thinks that online display advertising needs a face lift, one that will "meet the needs of marketers by better integrating their messages into the fabric of the Web." The proposed new advertising...
Domain name registration provider NameCheap is launching another of its popular trivia contests. What's unique about the contest is that it's held on Twitter - yes, Twitter. If participants sign up for Twitter, follow @NameCheap...
Econsultancy and MediaTrust released its US Affiliate Census 2009 yesterday. The goal of the report was to decipher the ins and outs of affiliate marketing. Some highlights of the report include: 17 percent of respondents generate...
As long as anyone would listen, I've been saying that Google is nothing more than a behavioral advertising company. Today, they proved it. Google has announced new capabilities that will help advertisers reach an even more highly...
Yahoo! Search Marketing dropped the minimum bid amount on a "large number" of sponsored keywords. "Given that certain business categories have been impacted by the current economic conditions, we’ve reviewed minimum...
When pay-per-click (PPC) advertising came on the scene nearly 10 years ago, it changed how companies promoted their products and services for the better. PPC remains one of the default ways to generate traffic, but many advertisers...
Web app experience management-service provider Gomez doubled the number of last-mile measurement points on its ExperienceFirst network to 80,000 end-user desktop computers in 162 countries. In the business of testing and monitoring...
When the going gets tough, the tough (or smart) get out and buy some lists. Local search site and advertising network Local.com today announced the acquisition of approximately 14,000 local business advertisers from LiveDeal, Inc....
Not that the economy has you worried or anything, but if you're on the lookout for a new job and are interested in not having to pay for a few extra copies, FedEx has your back with free resume printing. Visit a FedEx Office (formerly...
Technorati asked bloggers about the media that influence them (and their content of course) in its recent State of the Blogosphere report, and while the majority (61 percent) put blogs in the lead, it was followed by non-blog web content...
Nearly one year ago I wrote an article for the May 2008 edition of Website Magazine that addresses the term du jour (BACN) and discussed its implications for marketers and those in the social media sphere. Thanks to the meteoric rise...
If you're a professional Web designer (or responsible for landing page optimization or Internet marketing in general), you're always on the lookout for that perfect image - the one that will propel your visitor down the sales...
The Internet Advertising Bureau (IAB) in the UK has proffered some new guidelines for behavioral advertising (PDF). There are several key takeaways from the formal announcement: Companies mining online information for behavioral advertising...
Doing Facebook Hashtags the Right Way
Local Google Carousel in Focus
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