'Net Features

The Magazine For Website Success

Hitting the R.O.I. Bullseye

In the game known as target marketing, the winners aim for the R.O.I Bullseye! When advertising, do the networks you market with cater to your business and your industry? Google Adwords and Bing Adcenter are great “catch-all”...

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E-Commerce Merchant Blogs: Product, News, Philanthropy

For an e-commerce merchant, publishing a blog can present various opportunities such as building a community for your customers to publishing new product information. E-commerce merchants that do operate blogs, do so for many different...

Drop Shadow (Layer Effect in Photoshop)

Drop shadows are a useful effect that can be achieved in Photoshop (or GIMP), adding a certain 2.0'ness to your text or images. Let's look at how to create a drop shadow for both images and text now. Note that I'm working...

ad:tech Chicago's Must-Attend Sessions (and Exhibits)

Website Magazine will be exhibiting at and attending ad:tech Chicago this week and we’re excited (very) about the session lineup. We’ll have full editorial coverage of the two-day event so make sure to check the weblog...

Find Link Targets, Prospects with Similar Site

One of the best ways to grow an audience is to find other audiences in your industry. Similar Site Search (Similar-Site.com) does just that, and more. Simply enter a website into the search bar at the top and you'll get a list...

August's Top User-Rated Content from Website Magazine

Congratulations - you've (almost) successfully completed the month of August! Before back-to-school fever takes over, and before putting your holiday business plans in motion, take a break now and get caught up on this month's...

Online Video Hits Record Numbers

comScore released new data today of video viewing for the month of July and it proves one thing: online video is hot. The month of July experienced the most Internet viewers on record with 158 billion and 21.4 billion videos watched...

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DotNetNuke Acquires Snowcovered

DotNetNuke , an open source .NET framework for building websites and web applications, has acquired Snowcovered , an online market for NotNetNuke modules, skins, services and related products. DotNetNuke will gradually phase out the...

MerchantCircle Launches Pay-Per-Action Program

Local online business network Merchant Circle today announced the availability of a Pay-Per-Action (PPA) program. Advertisers and agencies will be able to tap into MerchantCircle's 20 million unique consumer visitors and 900,000...

Eight Great API’s For Your Next Website or Application

What a Web you work on! Technology from a wide variety of companies and industries is freely available for you, a designer/developer, to capture and leverage for your own or your clients benefit. If you’re a company considering...

iContact API Challenge Winners

Email marketing service iContact announced the winners of their API Challenge, a contest for partners and customers of iContact that asked them to build an integration between third party applications and iContact. The 1st place winner...

AdSense Opens to Third-Party Ad Networks

Google's AdSense is expanding their reach once again, and it has the potential to greatly benefit publishers. By opening up competitive bidding to Google-certified ad networks, competition increases - meaning publishers could potentially...

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Content Sites Rule, Boomers Hate Social

According to a survey from Burst Media , that while a majority of respondents (53%) belong to at least one social networking site, the amount of time spent on these sites is somewhat short compared to overall time spent online. The...

iPhone vs Android App Usage Compared

Mobile advertising platform AdMob has discovered that twive as many paid apps were downloaded per user on the apple App Store compared to the Android Market. The July 2009 Mobile Metrics report (which surveyed 1,000 users of iPhone...

Brand Marketers Adopting Social Media in Droves?

eMarketer released a report from Eqaution Research detailing how brand marketers are coming around to social media - in a big way. The report states that 59 percent are using social media today, but that number will grow to 82 percent...

80 Percent Use Twitter for Business

The Kamaron Research Institute released a new survey that highlights the real reason people use Twitter: for business not social reasons. For some time now, many online marketers have been pushing the use of Twitter for business. Website...

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