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Can You Save Yahoo!?

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The Wall Street Journal reported yesterday that Yahoo is asking most non-essential employees to take the week after the Christmas holiday off, using vacation or unpaid leave, in an effort to save money. Is that the way to save Yahoo! or any struggling company? Can you do better? If so, keep reading to share your comments.

In previous years the once mighty search and media giant “encouraged” employees to take time off to save the company money but this is the first time that it has been required. The Journal fairly pointed out that other technology companies including Adobe and Apple either close or shut down in the same period. Adobe and Apple however aren't in the same straights as Yahoo!.

I would imagine that running a company the size of Yahoo! has its challenges, but I’d like to propose an alternative to closing the doors entirely. I’ve found that the weeks around the Christmas and New Years holidays are most certainly less busy than other times throughout the year but it's also a great time to get work done that you've been putting off. So why not use that time to come up with ideas which generate revenue?

Not sure where I read this but I am a believer in it – you can’t get rich by saving money no matter how much you save. You need to find new revenue streams to create wealth. So here’s how I would save Yahoo!: I would ask each and every employees to take the week (their choice, paid or unpaid) to consider how at least one company project or offering that they work on can be expanded in an effort to generate revenue for the company. Not only would you find the most creative people in the company you might just find the missing piece to your success.

So how about you? How would you save Yahoo!? Post your ideas (they can be very specific about Yahoo! services) below and share with the community. By the time they return to work, we should have a health list of ideas for them ready to go.

 

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today in Website Magazine's Special Spring Issue - Web 100.

 


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4 comments

IlyaN 12-22-2009 4:39 PM

Its better than a lay off. If you ask me, they should have taken Microsoft's offer.

NormanA 12-23-2009 2:34 PM

Yahoo is stuck, they can find ideas among their employees but they should also "venture" forth and slay "dragons" by looking at new concepts that can change the face of communications. New concepts built Yahoo and new concepts can rebuild Yahoo, if they are willing to listen. We have that concept, but finding people willing to listen is another story. Norman at woodsmit@psln.com

Jerry Friedrich 12-23-2009 7:50 PM

I find the plight of Yahoo very interesting. It has been around since almost 'day 1" but has seemed to reach a plateau and stalled. How can I save Yahoo ? Let me attempt to scale the plateau.

First, Yahoo needs to hire a professional group to analyze the marketplace. While that is going on, their internal staff needs to perform a separate but similar evaluation. When they get together, are they looking at the marketplace ( re:definition of where Yahoo fits) the same way ?

Second, Yahoo needs to take stock of its assets verses the competitors for similar assets.Where is the opportunity to leverage those assets ?

Third, be the best in each category

Fourth, Develop a strategy to develop market extentions.

Fifth, Redo 1 thru 4

BridgettW 12-31-2009 3:34 PM

Yahoo knows what Yahoo can do. Evaluate why the END USER would choose Yahoo over the competitor.  What is appealing to the END USER.  Then tweak where niches can be created.

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    Discover the Tactics and Techniques of the Top Digital Enterprises today in Website Magazine's Special Spring Issue - Web 100. Learn more...
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