Bing’s IIS SEO Toolkit Now Available

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Microsoft/Bing has released what amounts to one of the most powerful free server-side SEO (search engine optimization) tools available.

The IIS SEO toolkit, which caters to Web developers, hosting providers and Web server administrators, aims to “improve discoverability and user experience” for websites and it’s going to be a game changer.

The IIS SEO Toolkit includes a Site Analysis module, a Robots Exclusion module, and a Sitemaps and Site Indexes module. These tools let you perform detailed analysis and offer recommendations and editing tools for managing files.

The Site Analysis module in particular is pretty impressive. It allows users to analyze local and external websites for a site’s content, structure, and URLs and can be used to identify problems in site content that may negatively affect visitor experience.

A set of pre-built reports to analyze a site's compliance with SEO recommendations and discover problems (broken links, duplicate resources, or performance issues) is also included.

Building custom queries against the data gathered during crawling is also supported.

We’re still looking through it but are already quite in awe that a solution of this caliber is freely available.

 
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6 comments

GregC 01-26-2010 11:29 AM

Thanks for the heads up on this.  I'll be looking forward to hearing your complete feedback.  In the meantime, I'll check it out for myself.

Organic SEO Services 01-26-2010 11:53 AM

yeah.. IIS SEO toolkit from Bing search engine is really helpful. And most advantageous thing is that it includes a Site Analysis module. This may help any webmaster to analyze his website thoroughly.

Michelle O'Hagan 01-26-2010 4:24 PM

I took a look ... am I correct in assessing that this will not work with a Mac/Firefox or Mac/Safari combo?

Peter A. Prestipino 01-26-2010 4:28 PM

i think you are correct MichelleO (although i didn't try it on a Mac) - it works on Windows Vista, Windows 7, Windows Server 2008 or Windows Server 2008 R2

Deniz 01-26-2010 4:37 PM

It looks like this extension needs IIS 7 to work.

"You can install the free IIS SEO Toolkit on Windows Vista, Windows 7, Windows Server 2008 or Windows Server 2008 R2"

KevinW 01-27-2010 7:40 AM

Why couldn't they build something like this in the cloud on their Azure platform? Talk about missed opportunity...

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