'Net Features

The Magazine For Website Success

NuCaptcha Introduces Video to Website Security

Every Internet user encounters them regularly: those nonsensical strings of characters that we’re asked to decipher before we can move on to the next page of a website. What some of you also know is that they are called captchas...

Online Video Soaring as Users Come to Accept Advertising

According to research from Frank N. Magid Associates, conducted on behalf of Metacafe, consumers still prefer short-form video online. The study shows that short, "professional" videos account for 8 of the 10 most popular...

Amazon Offers 70-percent Royalties on Kindle e-Books

Today Amazon is officially rolling out its 70-percent royalty option for authors and publishers who use the Kindle Digital Text Platform (DTP), a potentially more lucrative avenue for self-publishers that the company first announced...

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Best Reason to Buy a .CO Domain Name?

There are many reasons you should be considering adding a .CO to your domain portfolio (securing your brand name, domain speculation) but the following might just be one of the best in the short term. Domain registration company LCN...

New Report Has Rich Media Ads Gaining on Standard Formats

Today comScore introduced a brand new analytics report that should prove extremely valuable for Web advertisers and publishers. Serving the optimal type of online ads is essential for marketers, and the Ad Metrix Creative Summary examines...

IAB Releases Guidelines for Ad Networks and Exchanges

The Interactive Ad Bureau has released the latest version of its Networks & Exchanges Quality Assurance Guidelines , a free PDF intended to bring more transparency to online advertising. Specifically, the document is designed to...

StrongMail's Social Studio an All-in-one Marketing Platform

E-mail and social marketing leader StrongMail has launched Social Studio, an all-inclusive platform for campaign management, viral marketing and social sharing. The application is available immediately in the U.S. and the U.K., and...

Relevancy Rules in E-mail Marketing

A recent study by ExactTarget shows that e-mail is still one of the most effective (and accepted) ways to market to consumers. Their survey of more than 1,500 consumers found that 93 percent are subscribers -- meaning they have provided...

Brainshark Mobile Creates All-access Business Presentations

Already viewed every 3.5 seconds worldwide, Brainshark business presentations have just become significantly more accessible with the launch of Brainshark Mobile. The on-demand multimedia business communication provider announced today...

ClearSight Launches New Audience-targeting Suite

ClearSight Interactive, an audience-targeting solutions provider for advertisers and publishers, has launched a new suite of software that will enable marketers to deliver banner ads to prospective customers based on privacy-compliant...

Dex One Getting It Done

Local marketing solution provider Dex One entered into a distribution agreement with Jingle Network, an operator of an ad-supported directory assistnce service (1-800-FREE411). Dex One’s advertisers can now have their listings...

The Planet and the Cloud

Web hosting provider The Planet has introduced its own cloud platform dubbed Server Cloud. The initial offering, according to the company, is designed for hosting companies and hosting resellers looking to compliment their dedicated...

31 Back-to-School Keyword Targets

For most students, summer is in full swing. Going back to school is far from the top of their minds. However, for retailers, online marketers and publishers, back-to-school should be top-of-mind. Take a look at the chart shown here...

SEO: All About the Long Tail

A new study from online ad network Chitika reveals that ranking high for popular queries between three and five words long should see both optimal traffic and conversions. Chitika looked at a sample of over 41 million impressions of...

Chrome Passes Safari; You Go Chrome

Web analytics provider StatCounter is reporting that Google's Chrome browser has overtaken Apple's Safari in the US for the first time. Research is from the firm's StatCounter Global Stats report for the week beginning...

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