Internet infrastructure services provider VeriSign has launched some new features that will provide increased security for website owners and continued trust for the consumers who visit them. The makers of the VeriSign Trust Seal and the strongest Secure Sockets Layer (SSL) encryption service available unveiled their Seal-in-Search technology and daily malware scans for all site operators in possession of the VeriSign SSL Certificate.

With Seal-in-Search, website owners can provide a guaranteed trusted experience for online users and leverage the VeriSign Trust Seal even before users visit their sites. Consumers will see the seal next to search results on popular search engines and comparison shopping sites. A study by online mall TheFind found that search results bearing the VeriSign seal saw nearly 20-percent more click-through traffic than those results without the seal.

The other added feature for certificate-holding website owners is a daily malware scan that will lower the risk of attacks as well as protect against being blacklisted by malware-sensitive search engines and Web browsers. VeriSign’s malware service will alert customers when a page has been affected and direct them to the actual malware string.