EPN Adds Features for Publishers

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The Ebay Partner Network (EPN) rolled out several new features and a rather noteworthy upgrade to its Custom Banner feature today.

EPN will continue to offer Flash integration of Custom Banners, but will now also provide new HTML templates which show the badges for Top-Rated Sellers, Free Shipping, PayPal and Buy it Now. A text version of these HTML templates are also now available (previously they were only available in the image and text format).

Other new features include:

- the availability of contextual targeting for eBay DE, eBay AT and eBay CH programs.
- ability to filter for free shipping and top-rated seler
- multiple keyword and category search
- ability to store custom themes

Several reporting enhancements have also been made. The new EPC Download Report allows publishers on Quality Click Pricing to download their daily EPC at the campaign level for each program.

 

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