Google Webmaster Tools has updated its “Links to Your Site” feature to show which domains are linking to a website. The improvement should provide those responsible for maintaining competitive link profiles with a greater ability to track changes and understand where links to their site are coming from.
The overview page currently shows three sections – who links the most, how you data is linked, and your most linked content.
Selecting the “More >>” link under the “Who links the most” section reveals a new view that shows all the domains that link to your site. The individual listings can be expanded to display the actual pages from your site which are linked to by that domain.
Webmaster can also see the actual pages that are linked to most often. From the overview page users can see a listing of all a site’s most linked page and a link count for each page (as well as a count of domains linking to that page). When one of the pages is selected and expanded you are able to see domains linking to that page and the number of links to the page from each domain listed. Google is now including links redirected using 301 or 302 HTTP redirects to make the reports more comprehensive.