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If there is one area of interest for both expert and novice Internet marketers it is software which facilitates improved natural search rankings. Quickly understood about this software category however is that it is far from a "set...
More advertisers are spending more of their ad budgets on social network advertising this holiday season, according to financial consulting firm BDO, USA. The BDO USA Retail Compass Survey of CMOs examined the opinions of 100 chief...
Facebook has launched a new feature for Facebook Page owners and FB Platform developers that provide additional metrics about Page content. If you've been looking for a way to better understand your social media followers - this...
If there is one trend that will stand out for large enterprises in the coming year, it is that software development will be changed forever as tools that enable anyone to "visualize" applications come to market in a big way...
Phone call and conversion analytics provider KeyMetric today released adTrax, a software-as-a-service call analytics tool that enables users to manage and administer their own phone numbers, campaigns, conversions, and account details...
SEO solution provider Link-Assistant.com announced some interesting enhancements to its SEO PowerSuite offering (an SEO software solution) today. The firms's SEO Spyglass tool, which shows the sources of backlinks used by competitors...
Uncertain at first, and still somewhat reluctant overall, small businesses are increasingly implementing social media into their marketing strategies. A recent survey conducted by Constant Contact revealed that 63 percent of nearly...
Not until Vegas.com enlisted SiteSpect to run some simple tests did the travel/destination website realize how much revenue it was losing because of its mobile strategy. Within a month and a half, Vegas.com had a new plan in place...
Put down the turkey sandwich and place the pumpkin pie back in the refrigerator. It's time to make sure your website is ready for the biggest online retail day of the year - Cyber Monday. According to comScore, the 2010 holiday...
The 2010 holiday shopping season has already produced vigorous spending in the U.S., according to several reports. And the forecast for the next four weeks is even better, with comScore predicting online holiday sales to be the highest...
Are your weblog post headlines driving clicks? What impact do various elements in your theme have on conversion? Where is the optimal location for calls to action? Split testing does not really get a lot of attention in the WordPress...
Reseller web hosting is one of the most competitive environments on the business web. While vendors could compete on the quality of customer service, it often comes down to storage bandwidth, and price. Web hosting service provider...
New fundraising platform Rec.fm announced a special holiday promotion that doubles the amount of money consumers can earn for their favorite charities. Rec.fm normally gives 51% of its site earnings to charity, but now through December...
The official start to the 2010 holiday season is finally upon us. Black Friday is only hours away and Cyber Monday just a few days off. But that can be a virtual lifetime for Web marketers, which means there’s still plenty of...
This year, 46% of retail sales will be influenced by the web – but more than 90% of total retail transactions will occur in-store, from small neighborhood boutiques to national chains according to eMarketer's Mobile Marketing...
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