NewsTrak Clips Enhanced at BusinessWire

Posted on

  • email
  • twitter
  • facebook
  • share this

share this

Media distribution service Business Wire released an enhanced version of its media monitoring service NewsTrak Clips this week.

The service, which is finding itself competing with a deep pool of pure-play social media monitoring providers, now provides improved keyword searching and filtering of archived clips (by language, time frame, publication), dynamic creation of 3-D charts and graphs for media measurement, delivery of clips into individual folders (also includes drag and drop navigation for moving clips between folders), the ability to create a branded newsletter using retrieved clips, and the ability to export clips, charts or both to multiple formats.  

Two other noteworthy features should make for a strong offering in the very competitive market, particularly for public relations and online marketing agencies. 

- The service's social media monitoring has been enhanced to include crowdsourcing features that allow users to add new sources, revise data in existing sources, and identify sites as spam.

- Clips are permanently archived for as long as a user subscribes to this service that is powered by CyberAlert and provides a powerful search engine for highly relevant filtering, sorting, retrieval and sharing.

Login To Comment

Become a Member

Not already a part of our community? Sign up to participate in the discussion. It's free and quick.

Sign Up

Be the first to comment on this article

999 E Touhy Ave
Des Plaines, IL 60018

Toll Free: 1.800.817.1518
International: 1.773.628.2779
Fax: 1.773.272.0920