Email marketing service provider GetResponse is seperating itself from the competition in a rather unique and user-centric manner - images.
The ESP just announced that it is offering 1000 email ready graphics and pictures free - available from within GetResponse accounts - thanks to a partnership with iStockPhoto.
“When it comes to competing for attention in today’s overcrowded inboxes, a picture is worth a thousand words, and iStockphoto is the 'go to' site for high-quality media. Based on our latest GetResponse study, media-rich HTML emails can deliver up to 59% higher CTRs than plain text messages. So we wanted to make it easy for SMB marketers to boost their email marketing response rates all year long – without spending a dime of their 2011 budgets.”