SortPrice has released some impressive statistics on the growth in retailers using its store application on Facebook.
"Last year, retailers across the board began to realize the importance of hopping on the social shopping bandwagon," said Asaf Klibansky, SortPrice's co-founder and CTO. "And as they have since 2008 when we introduced the Store Application, more merchants turned to SortPrice.com than anyone else to help them tap into the enormous audiences available to them on Facebook."
Nothing is more important than the actual performance metrics and those from Sortprice are quite interesting:
- More than $3.78 billion worth of merchandise was on SortPrice-built Facebook storefronts throughout 2010.
- More than 7.6 million were products on SortPrice merchants Facebook storefronts in 2010, 60 percent more total products than in 2009.
The top industry categories for merchants using the shopping application are apparel, womens jewely, home and garden, gifts and flowers, and computers.