iContact Launches Free Email Marketing Tools

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Leading email and social marketing firm iContact is launching a no-cost version of its flagship product that will better enable Web professionals, community organizations and small businesses without large budgets to communicate with their subscribers and fans via email, Facebook and Twitter.

The iContact Free Edition allows individuals and businesses with subscriber lists of 500 or less to manage a contact database, send out emails and social media messages, track the opens, clicks and social views and conduct surveys. Features of the free edition include the following:

•    Email creation, sending and tracking capabilities for up to 500 subscribers and 24 designer templates for effective, eye-catching messages.
•    Social media integration with Facebook and Twitter that allows users to create and share links to their email communications from within the application.
•    Compatibility with iPhone and Android mobile apps that allows users to manage contacts, access and send messages, and view detailed tracking reports, all in real time.
•    Built-in survey tool that enables users to easily create questions and choose a response type, such as text box, radio button, drop-down menu or selector.

To learn more about the free edition, visit iContact or take a look at the company’s blog post announcing the details of the launch.

 

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1 comment

Paul Vessey 01-23-2012 1:14 AM

There has not been a good social marketing solution for small companies with low budgets yet. I think that iContact is reaching to a wide audience with its free service. The ability to contact a small database for a low or no cost would be very appealing to many small businesses. Once they become bigger, there will be more incentive to upgrade to paid versions of the product.

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