Email service provider MailChimp has integrated with mobile commerce platform (mobile CMS) Movylo Shop. http://www.movyloshop.com/

The integration will enable retailers to integrate their email lists with their Movylo Shop mobile commerce platform for deal-based promotions on their customers' mobile smart phones. Mobile store customization looks simple with several mobile templates available.

With the deal-based, mobile economy in full-effect, you have to give some credit to Movylo for being forward thinking enough to provide a mobile shopping platform with the out-of-the box functionality the service provides.

“We are excited to offer Mailchimp customers the ability to quickly and easily promote their business on mobile smart phones such as iPhone, Blackberry and Android,” said Movylo Shop’s CEO, Stefano Colonna.