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August 2011 - 'Net Features

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Hot Reads for Web Marketers

Labor Day is right around the corner, which means that we're about to enter the busiest time of year for Internet marketers. Summer break will be over and people will begin to flock to the Web for a variety of reasons, making this the perfect time...

Published Wed, Aug 31 2011 2:30 PM by Michael Garrity

Filed under: affiliate, seo, social media, internet marketing, internet, books, geno prussakov, digital media, brand advertising, likeable media
Cloud CRM for Less from Microsoft

Microsoft is taking aim at CRM leaders including Salesforce, Oracle, and SAP with a new “Cloud CRM for Less” offer that might just get the attention of some rather big businesses. The primary reason that this offer will be appealing for those...

Published Tue, Aug 30 2011 11:00 PM by Peter A. Prestipino

Filed under: microsoft, crm, cloud
HootSuite Launches New Facebook Tools

HootSuite, a social media managing solution, has released new tools to support its Facebook section, which aim at making monitoring Facebook campaigns more complete for HootSuite users. The new tools include support for Facebook groups and events, enhancements...

Published Tue, Aug 30 2011 9:30 PM by AllisonH

Filed under: facebook, social media, hootsuite
Are Your Online Reviews Hurting You?

A new study shows that negative online reviews and comments strongly influence the purchasing decisions of consumers. The study, taken by Cone Inc., found that 89 percent of consumers trust online reviews, and while 80 percent of consumers have changed...

Published Tue, Aug 30 2011 8:00 PM by AllisonH

Filed under: reviews, consumers, Cone Inc.
TouchStorm Reaches Into Target Demographic

This morning, TouchStorm released figures based on research by comScore showing that their potential reach of their editorial distribution network among 18- to 34-year-old viewers in July 2011 was nearly 12 million people. TouchStorm , for those unfamiliar...

Published Tue, Aug 30 2011 5:30 PM by Michael Garrity

Filed under: video, comscore, online video distribution, TouchStorm
Facebook CTR By Age and Gender

A new study from SocialCode is looking at how age and gender affect click-through rates and ‘Like’ rates on Facebook. What the agency found was that for ads with a ‘Like’ button, older Facebook users have a higher CTR while younger...

Published Tue, Aug 30 2011 4:30 PM by Peter A. Prestipino

Filed under: social, facebook, CTR, socialcode
Hiring Demand for Cloud Computing

If you’re a developer looking for work, you better look to the cloud. According to Wanted Analytics , it’s to the cloud that the jobs are moving. The business intelligence provider for the talent marketplace is reporting that more than 3,000...

Published Tue, Aug 30 2011 3:24 PM by Peter A. Prestipino

Filed under: hiring, hiring index, wanted analytics, hiring scale
WP Bloggers Write Good with Scribendi

Editing and proofreading service Scribendi has launched a rather interesting plugin for Wordpress bloggers that will be welcome by busy writers as it allows blog posts and pages to be edited by Scribendi's team of professional editors - on the fly...

Published Mon, Aug 29 2011 10:30 PM by Peter A. Prestipino

Filed under: wordpress, proofreading, scribendi, 83011
Mail.ru Gets a Web of Trust (WOT)

Reputation rating service Web of Trust (WOT) has partnered with Russia's largest Internet company in Mail.ru, providing users of the free email service with a way to identify dangerous messages and avoid clicking on URLs that might lead to "compromised...

Published Mon, Aug 29 2011 10:00 PM by Peter A. Prestipino

Filed under: email, 83011, mail.ru, wot, web of trust
Wishpond F-Commerce for the Brick & Mortar Set

If you are a local store looking to capitalize on the social media trend, and more specifically through Facebook, you might want to take a look at RetailConnect - launched last month by local shopping platform Wishpond. The solution enables merchants...

Published Mon, Aug 29 2011 9:00 PM by Peter A. Prestipino

Filed under: ecommerce, internet retail, f-commerce, wishpond, 83011
Tier 3 to the Rescue with Cloud-Based Backup

Cloud platform provider Tier 3 released a file recovery application today named Client Backup. The solution is aimed at enterprises concerned about maintaining the availability and integrity of their critical data. “Accidentally deleting critical...

Published Mon, Aug 29 2011 8:30 PM by Peter A. Prestipino

Filed under: cloud, tier3, cloud backup
Get Familiar with Comparison Shopping

Comparison Shopping Engines (CSE's) are great tools for consumers that like to compare products and prices before they make purchasing decisions. These engines also have the power to drive a lot of traffic to websites because of the volume of unique...

Published Mon, Aug 29 2011 3:00 PM by Administrator
Multi-Channel Funnels in Google Analytics

Last week Google released a rather significant improvement to how it helps Internet merchants and web publishers track conversions. Until now, most responsible for tracking conversion (at least in Google Analytics) were forced to give credit to the most...

Published Mon, Aug 29 2011 2:05 PM by Peter A. Prestipino

Filed under: google, analytics, google analytics, conversion, conversion funnels
Yammer Connect Makes Enterprise Social & Connected

Social collaboration platform Yammer released a collection of plugins today dubbed Yammer Connect which enable companies and developers to connect their business applications or intranet with Yammer and add Yammer feeds to those tools. The new plugins...

Published Mon, Aug 29 2011 12:48 PM by Peter A. Prestipino

Filed under: social, yammer, yammer connect
Study Assesses Value of Social Media Users

Not long ago, the Pew Research Center unleashed on the world the results of a study highlighting how Internet users, and specifically Facebook users, are much more likely to engage in political activities like voting or attending political meetings. However...

Published Sun, Aug 28 2011 6:00 PM by Michael Garrity

Filed under: social networking, pew internet, social network advertising, study, Resonate

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August 2011 - 'Net Features