Email marketing service provider StreamSend has launched a new suite of social marketing tools for helping clients delivering messages into inboxes and beyond into social media destinations. What makes these new features worthy of note is how they simplify message management and spur distribution among fans and followers.
The Free Wall Tabs from StreamSend enable businesses to create and make a Facebook page using email templates in StreamSend’s library or with their editor to make a coupon or offer for example. Multiple fan pages and multiple wall tabs are supported.
Another new feature is the Social Share Bar, which lets StreamSend users include social media icons within email messages, increasing the likelihood that followers will read, like, re-tweet and share content from within the email and in the process multiplying the amount of impressions individual messages receive. StreamSend also released a share button that can be added to a browser bar which will enable marketers to share URLs.
“It’s time for businesses to start thinking outside the inbox and take advantage of the huge potential that email plus social marketing represents,” said Dan Forootan, president of StreamSend Email Marketing. “The email-social connection StreamSend Share can help you make with existing and new customers represents an unprecedented opportunity: delivering messages that gain momentum to keep reaching more interested subscribers while you track all that delivery to email smarter every time.”