Conduit, a global network of browser and mobile app publishers, has announced that Conduit-powered browser apps are now available through Bing.

Currently, the Conduit-powered apps are available in the Conduit App Marketplace and on publisher websites. But now, users in the Conduit network will be able to discover apps for their browsers when they search for relevant terms. 

For example, when searching for “Groupon app,” Bing will return organic and paid results, as well as the official Groupon App that is powered by Conduit.

“Our relationship with Microsoft has enabled our publishers to offer an even greater experience to their customers and will add more fuel to the already impressive growth of Conduit’s massive network,” says Adam Boyden, President, Conduit. “The inclusion of Conduit-powered apps in Bing not only represents a step forward in app discoverability, but also an opportunity for any publisher who monetizes via content, traffic or engaging their users.”

This announcement provides a significant step forward in discovering more apps on desktop browsers.