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Wouldn't it be nice if you could develop that next killer app in the cloud? Well you can! Cloud content service Brightcove has made App Cloud, an end-to-end platform for the development, deployment and operation of native apps...
Adobe has added another layer to its suite of digital marketing and advertising solutions with the acquisition of Efficient Frontier. The acquisition provides Adobe with multi-channel ad campaign forecasting, execution and optimization...
Digital marketing software and services provider Knotice has released new data on the percentage of email opens and click activity via mobile device across 11 industry segments for the first half of 2011. The Mobile Email Opens Report...
Email marketing service GetResponse has focused more of its attention on analytics, launching a solution which aims to bring some much needed intelligence about email ROI by providing "one-chart" comparisons of different...
A Web marketer's job can be made much easier when meaningful and valuable content is available to promote. There is no shortage of platforms on which to promote content, or channels through which to promote your content, or ways...
It's been a long time coming. But through its partnership with Federated Media , popular blogging platform Wordpress has launched an AdSense alternative dubbed WordAds . While the name is confusingly similar (at least to me) to...
Right in time for the holiday shopping - and shipping - season, ecommerce software provider Miva Merchant has become a UPS Ready® Provider through an integration with UPS services. UPS’s services and functionalities are now...
The second annual Video State of the Industry Survey from Adap.tv and Digiday has found that brand advertisers who bought online video ads this year are planning to increase their budgets for 2012 by 47 percent. For brands that didn’t...
Digital marketing agency Acquity Group has announced a new partnership with on-demand ecommerce solutions provider Demandware. The collaboration aims to empower retailers to deliver a higher-quality, customized online shopping experience...
Online research firm comScore has reported that U.S. retail ecommerce spending for the first 25 days of the November – December 2011 holiday season has reached $12.7 billion so far, marking a 15-percent increase versus the corresponding...
What does “personalization” really mean? You’ll be forgiven if you have absolutely no idea. As trendy catchwords go, “personalization” has become a go-to term for websites and online marketers, laden with...
Xobni has released the results of its 2nd annual survey of holiday email behavior and it's pretty dismal. If you're planning on not checking work-related email over this long weekend, then you'll be in the minority. Hightlights...
Marketing, especially on the Internet, is largely about generating leads and creating long-term relationships with consumers. For affiliate marketers, gathering leads also means ensuring that you will be able to maintain contact with...
Big names in the retail industry are jumping on the geolocation bandwagon, especially for the busiest shopping weekend of the year. For example, Sports Authority is offering $25 cash cards for customers that check-in with Foursquare...
Daily deal site zulily recently announced that it has standardized all of its batch, triggered and lifecycle email marketing programs onto the StrongMail platform. Best known for its boutique brand offers for moms, babies and kids...
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