Get the most out of your online ads by testing them before you launch them with a new service from Adobe.

Project Adthenticate enables publishers, rich media vendors and creative agencies to test, validate and optimize ads based on the IAB’s 2011 Rich Media Creative Guidelines – which can all be done directly within the browser. For example, after signing into the service, users are able to select a file, enter an ad’s URL or an AdTag and then choose the IAB specification they want to test against. 

The tool then displays results in a chart that reveals allowed and actual value for specs – including file height and width, filesize, framerate, animation time, sound and more for SWF. Plus, a performance monitor maps out the CPU usage.

Additionally, more advanced features such as custom specifications per publisher, network tracking and audio/video rules will ship in the commercial release.