An infographic is one of the best ways for a to generate buzz on the Web and create high-quality links.
These visual representations of data are informative, visually appealing and great marketing tools.
But how do you create one?
Find a topic: Search for ideas through social media, brainstorming sessions or news stories.
Identify your best idea: Make sure the content relates to the website that it will be published on, that the concept is easy to understand and that the information is credible.
Research and organize: Define the topic’s focus, find supporting information, group similar points together and think of a way to connect and visualize all of the content together.
Get your artistic juices flowing: Think colors, visuals and cohesiveness. By providing your graphic designer with direction, you can ensure the infographic is created the way you have thought it up.
Review and edit the finished project. While you and your designer may have got it right on the first try, it is more likely that you will find a few flaws in the first draft. Don’t be afraid to add, take away or change some aspects of the infographic.
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