You can’t (well, you shouldn’t) run a Web property without access to detailed customer intelligence and site traffic data – but you’d be surprised how many ‘Net workers try.
It’s one of the fundamentals of digital success – just read my book Web 360 for proof! For that reason, I’m always paying very close attention – just as you should be – to developments in the Web analytics space.
Cloud-based analytics and customer intelligence solution provider VisiStat for example this week announced the release of the 9th version of its solution and it looks to be one of the most complete analytics and customer intelligence tools on the market today. New components have been added to support social media measurement, marketing attribution, conversion reporting, lead capture and and lead management – and even a CRM solution.
“VisiStat 9 represents a significant evolution of our solution, which is now a powerful, comprehensive customer intelligence platform that encompasses far more than just web analytics,” said Jim Bennette, CEO of VisiStat. “Our SMB customers realize that to increase revenue and reduce costs they must look at their entire web presence as a whole, not in separate silos for each initiative. VisiStat 9 provides the insights and wisdom that enable companies to improve their bottom line.”
Recent Coverage of Visistat at WM:
- Customer Intelligence Provider VisiStat Doubles Its Fun
- VisiStat Integrates with Salesforce, Adds CRM Module