CloudSearch from Amazon Brings Search to Apps

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Amazon Web Services is giving developers a much sought after services that allows them to integrate search functionality into their applications.

Announced today, Amazon CloudSearch lets developers create a search domain, upload the data they want searchable. The service automatically provisions the technology resources required and deploys the search indexes needed.

What is so appealing about the new service, outside of the pay-as-you-go pricing, is that like other Amazon Web Services, the service can scale appropriately as the amount of searchable data increases or as the query rate changes. Developers will also be able to change search parameters, adjust search relevance and apply new settings without having to re-upload data.

“For many organizations, search plays a major role in how their customers experience their product or service - businesses need a sophisticated search capability to help their customers find the right information quickly. Implementing rich search functionality has traditionally been very expensive and time consuming due to the complexity of the technology required,” said Adam Selipsky, Vice President, Amazon Web Services. “Amazon CloudSearch frees customers from worrying about all of these complexities so they can easily launch powerful search functionality and pay only for the resources they use.”

CloudSearch, which uses the same technology (A9) that powers search on Amazon.com, is already being used by social music discovery platform ex.fm and nonprofit biomedical research company Sage BioNetworks.

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