The Top 10 Comparison Shopping Engines Compared

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Data feed management and comparison shopping engine (CSE) management firm CPC Strategy has released its quarterly report ranking the top 10 CSEs in a variety of categories.

The 13th overall report rates the shopping engines’ performance for the first quarter of 2012.

The data is pulled from 113 CPC Strategy e-commerce clients and analyzes approximately 4.2 million clicks, 82,845 orders, $1.15 million in spend and close to $8 million in revenue that the CSEs drove during Q1.

Visit CPC Strategy for the full report, but below are some of the highlights:

Best Performing CSEs (overall):

1. Google Product Search
2. Nextag
3. Pricegrabber

Best Paid CSEs (overall):

1. Nextag
2. Pricegrabber

Best Converting CSEs:

1. Google Product Search
2. Nextag
3. Pronto

Best Paid COS (spend / revenue) CSEs:

1. Pricegrabber
2. Nextag

Biggest Traffic-driving CSEs:

1. Amazon Product Ads
2. Google Product Search

CPC Strategy, founded by former members of comparison shopping engines, builds, manages and optimizes CSE campaigns for e-commerce merchants.


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