alternative Vimeo is looking to attract more video creators to its platform with the
addition of some new features – a cloud-based enhancement tool and new soundtrack
The Enhancer will allow video publishers to make changes
to their content without having to edit them on a desktop and then re-upload
them onto the site. In other words, creators can edit from Vimeo’s website,
which includes being able to instantly add music to their videos, update audio
levels and control a song’s starting and ending point.
Through a collaboration with music partner SmartSound, Vimeo
has also added almost 4,000 new soundtrack options on top of the 50,000 titles
that were already available through its soundtrack tool. These new options are supposed to make way for improved flexibility.
At the price of $1.99 per song for a personal license,
or $19.99 for a commercial license, users will be able to create custom
soundtracks for their videos using SmartSound songs. For greater customization, users will be
able to control the length, arrangement and instrument mix of the tracks.