Digital marketing software provider Kenshoo has launched a certification program through its new partnership with the Online Marketing Institute (OMI).

The Kenshoo Enterprise certification program includes more than 20 on-demand instructional videos created by Kenshoo client service team members, as well as a comprehensive exam that tests each individual’s knowledge of the Kenshoo Enterprise solution.

This is the first time that a company-exclusive training and certification program has been offered through the OMI e-learning platform. Kenshoo offers its training and certification program exclusively to Kenshoo Enterprise clients, and those who pass the certification exam also become eligible for discounts and three free electives from the OMI’s extensive offering of digital marketing training.

“OMI provides the highest quality educational content on a wide range of best practices and top tools for digital marketers,” says Aaron Kahlow, founder and CEO of OMI. “Our partnership with Kenshoo represents the first of its kind for OMI, and we’re excited to help Kenshoo deliver an elite training curriculum to Kenshoo Enterprise clients.”