The personalization and localization efforts of search engines are making it increasingly difficult for search engine optimziation professional to understand exactly where websites actually rank for a given search term. An update from STAT Search ANalytics however is in a position to mitigate the problem.
STAT Search Analytics new platform gives SEO professionals the ability to gather daily keyword rankings and other local search analytics by city, state, province, ZIP code, postal code, and even neighbourhood or borough. "We designed our platform for SEO folks who are working with national and global brands. More and more, they need to see how they're ranking in Los Angeles versus New York, or Manchester versus London," said Rob Bucci, the founder of STAT.
"It's also going to be indispensible for SEO agencies serving companies that rely heavily on local search. Things like professional services, real estate, restaurants, and any other business with brick and mortar locations. We don't just let them compare cities-they can get right down to the level of postal codes."