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Write less, do more. That is jQuery’s tag line, and it couldn’t be closer to the truth. Using the jQuery Javascript Library, creating a functional website with all the expected layout, navigation and features is simple...
In June 2011, Google, Yahoo! and Bing came together to create Schema.org, a website showcasing a unified effort that aims to ensure the consistency of structured data use across the Web. Merchants can especially benefit from the use...
As a Web activity, search remains of high interest among online consumers. And, as someone responsible for a website’s success, you must understand that the better the search facility provided, the better opportunity you have...
Credit card fraud exists in all forms of ecommerce. And the business model fueling affiliate marketing — paying commissions to those who refer sales — makes it particularly attractive for scammers to abuse the system. While...
Catch Notes: Android - iOS Don’t lose your ideas; instead catch them with Catch Notes, a free app available for both iOS and Android phones. The app allows users to capture ideas and experiences through photos, notes, voice memos...
Fun for users, Gamification is being taken seriously by today’s Web brands Gamification is a way of adding game mechanics such as points, levels, leaderboards and badges to your website. If applied correctly, these mechanics...
Among the many causes of website abandonment, poor navigation is a key contributor. Without a clear path to products and content, and logical choices for narrowing searches, visitors usually decide that it’s not worth their time...
When Mark Zuckerburg coined the term “social graph” to refer to the network of relationships among Facebook users, the contest began for companies to capitalize on how we influence each other’s buying decisions. Emerging...
Performance-based marketing remains wildly popular with savvy Web marketers — and merchants are increasingly taking note. Research released in December 2011 by the Interactive Advertising Bureau (IAB-UK) states that affiliate...
Turn Down the Volume and Hear the Cash Register Sing! Business website designs have become increasingly “quieter” over the past couple of years. Internet professionals have come to realize that when executed properly, a...
Ever take ten garments into a fitting room, just to come out with only one that fits? This common occurrence proves that most clothing-related purchasing decisions are made inside fitting rooms — which poses a big problem for...
GOOGLE ALGORITHM CHANGES TO KNOW Search engine, digital advertising, and now emerging social media powerhouse Google has always played its cards close to the chest in relation to the factors that influence search result positioning...
There is not a moment in your work as a Web professional that you do not in some capacity interact with software. Just imagine how different your work life, as someone responsible for your company’s digital success, would be...
Try these solutions when your company outgrows YouTube According to the 2011 Enterprise Web Communications Survey conducted by Interactive Media Strategies, one-third of all corporations polled said they produce at least one video...
Start blogging for your small business for less than $100 Whether you own a brick-and-mortar store or a Web-based company, blogs help small businesses reach out and engage a targeted audience. This fact is not lost on many, but for...
The Brand Revamp Process
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