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For those of us without willpower, the last few months of the year are a constant source of dread. It’s not the stress of Christmas shopping or preparing for visits from extended family; it’s that once a month, you’ll...
Nearly everyone in the Web industry has come to the realization that mobile is a big deal, and it is only getting bigger. The influx of website owners looking to “go mobile,” and quickly, is growing. This urgency is not...
For most business professionals, there are never enough hours in a day to get everything done. Many work overtime just to get a handle on their to-do list. Unfortunately, even working extended hours may not always prove to be enough...
A brand is not just a logo. A brand is a culmination of the visual and emotional experiences an individual has with a specific company. Today, the interactions consumers have with brands are highly personal and immediate, thanks to...
In the performance marketing space, one of the most exciting — and fun — ways to make a lot of money (without lots of clicks or traffic) is to promote offers that have high payouts. By high payout I’m not talking...
There's nothing really “new” about drip email campaigns, but dig into the marketing strategies of some of the most successful companies and there you will find them in all their engaging glory, leading prospective and...
Drupal, Joomla and WordPress (DJW) are among the most popular content management systems used for website building — and each can easily be the means through which criminals can endanger a business owner’s livelihood. While...
Five Customer Behaviors that Deserve Your Attention Now! That Plato character was pretty astute. The ancient Greek philosopher mused, “Human behavior flows from three main sources: desire, emotion and knowledge.” Pretty...
Moving from Passive to Active Social Service on Facebook Companies have to leverage and manage more customer interactions, via a growing number of channels, than ever before. The accelerating pace of change requires companies to rethink...
Have you ever asked how a certain product works, just to be promptly answered with “Let me show you”? Although a simple explanation may have been all you were looking for, the on-the-spot demonstration probably shed some...
When people shop online, they’re usually looking for the quickest route to the items they seek — whether they have lots of time to browse or just a few minutes. Since most shoppers go to the search box to find what they...
In business, we often hear that it’s not what we know, but who we know that can help us find success. As the business world and the Internet become increasingly intertwined, it’s becoming apparent just how relevant that...
Doing Facebook Hashtags the Right Way
Local Google Carousel in Focus
9 Ad Lessons to Change Your Thinking
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