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Reputation Management and Monitoring for Everyone

Social media has turned traditional word-of-mouth on its head. Your customers can broadcast their thoughts of your company, products and their experience with you faster and easier than ever before – and reach a much larger group...

Reading Up on Online Reputation Management

Managing online reputation is vital to any business, so you may be interested in reading more in-depth on the topic. Below are four books on online reputation and how businesses can leverage the Web to create positive buzz and ultimately...

E-Commerce Web Page Response Times

Akamai Technologies and Forrester announced the results of a survey on website performance and its correlation with an online shopper's behavior. What they found is that consumers are seemingly growing more impatient with slow...

Online Forum Advertising (With a Twist)

Does advertising within social media environments such as forums sound appealing? For many marketers it does but the problem is that those wanting to actively participate in the word-of-mouth conversations occurring are often called...


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