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M-commerce Set for Lift-off

A few separate stories this week point directly to mobile commerce, and show that many businesses are preparing for the next big e-commerce trend. To start, a report by Arc Worldwide titled, "Marketing to the Mobile Shopper,"...

Adobe Revs Up Scene7 Cross-media Platform

Adobe Systems Inc. has expanded its leading hosted cross-media publishing platform to further automate the production, management and delivery of dynamic creative media for e-commerce and multi-channel marketing companies. The updates...


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