Posts tagged become.com RSS

Managing the New Word of Mouth

There was a point, when only big-ticket items like cars, homes or expensive electronics received pre-purchasing attention. Today, people engage in discovery before purchasing just about everything. ‘Let me search for it online'...

New Program Drives Shoppers to Mobile-Friendly Retailers

Comparison shopping site Become.com has created a new program to help consumers determine which online retailers have mobile-compatible storefronts. An increasing amount of shoppers are using their mobile devices to compare prices...

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