Posts tagged larry alton RSS

How to Attract More Qualified Job Applicants Through Your Site

:: By Larry Alton, @LarryAlton3 :: The main purposes of your website are to increase brand awareness, attract new customers and earn more sales from the customers you have. There’s another function that many business owners tend...

4 Design Elements to Keep Above the Fold

:: By Larry Alton, @LarryAlton3 :: While print marketing and digital marketing are very distinct in terms of design, there is a little bit of crossover. Specifically, digital marketing design has adopted the term “above the fold”...

4 Lessons Web Designers Can Learn From Print

:: By Larry Alton, @LarryAlton3 :: As a Web designer, it’s easy to only mingle with other Web designers and forget all that graphic designers have to offer when it comes to advice on choosing the best layout, selecting the right...

5 Tools to Improve Your Email Marketing Strategy

:: By Larry Alton, @LarryAlton3 :: Email marketing is an essential part of doing business in 2016. Email is still considered one of the most useful ways to market your business, generate leads and retain customers. You’re cheating...

10 Ways to Get More Instagram Followers

:: By Larry Alton, @LarryAlton3 :: Not so many years ago, Instagram was in its infancy. Now it’s the fastest-growing social media platform , and one of the top five social networks businesses use to market their websites. Through...

5 Simple Ways to Personalize Your Website

:: By Larry Alton, @LarryAlton3 :: Customers and website visitors are absolutely delighted when you offer them a little personalization. Simple things like using their name or remembering their favorite products can make them feel...

Improve Your Travel Site Conversions through Page Design

:: By Larry Alton, @LarryAlton3 :: The greatest travel sites don’t rely on just a single page to convince visitors of their utility. They develop many pages of content, images and forms to deliver the ultimate experience. Many...

7 Ways to Bury Your Competitors in Local SEO

:: By Larry Alton, @LarryAlton3 :: Search engine optimization (SEO) is appealing in theory, but there’s a problem; there are thousands of businesses, some of them massive in size with budgets to match, already competing for a...

5 Ways to Make Your E-Commerce Site Stand Out

:: By Larry Alton, @LarryAlton3 :: Tired of being shown up by the competition in your market? Looking for a way to stand out and improve the reach of your brand? You might want to start with your site design. Web design is more crucial...

The Key to Successful Personal Branding is a Thriving Website

:: By Larry Alton, @LarryAlton3 :: Every entrepreneur and Web professional knows just how important personal branding is in today’s Internet-based marketplace. Whether you’re looking to funnel customers to one of your businesses...

Should You Get a Master’s in Web Design and Development?

:: By Larry Alton, @LarryAlton3 :: Once you’ve started your Web design business/career, it may seem like the battle is over. In reality, you’re just beginning. You must find clients and retain them to achieve your goals...

4 Steps to a Safe and Effective Link Building Campaign

:: By Larry Alton, @LarryAlton3 :: Link building – the term itself is enough to cause marketers and business owners to feel a little antsy and uncomfortable. With so much conversation and controversy surrounding link building...

Need for Speed: Why an Investment in Site Speed is an Investment in Success

:: By Larry Alton, @LarryAlton3 :: Everyone is so focused on creating beautiful and immersive websites these days that it tends to feel like site speed is an afterthought. This is unfortunate, since study after study shows that page...

5 Tips for Dealing With Negative Customers on Social Media

:: By Larry Alton, @LarryAlton3 :: For all of the great things social media does for businesses, it’s not always an ideal marketing tool. Any time you give customers a platform for discussing your brand, there’s some inherent...

5 Mobile Search Marketing Tactics to Boost Engagement

:: By Larry Alton, @LarryAlton3 :: Despite naysayers claiming that mobile would never overtake landlines or, further down the road, desktop computers, the use of smartphones and tablets for communicating and Web browsing is continuing...

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