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Determine Customer Intent With New Text Analytics Offering

There are few things as advantageous to companies as knowing a customer's intent. But how do you go about finding out what users really want? Lexalytics , a text mining company, has announced a newest version of their Text Analytics...

OMG: Analytics Engine to Make Sense of "Social-speak"

To help marketers draw more useful conclusions from the adopted language of the social Web, one software and analytics firm has upgraded its reporting capabilities to include the popular acronyms, emoticons and other symbols and abbreviations...


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