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Internet Ad Revenue Hits Historic High

As the Internet expands and new channels mature (e.g. mobile, video), an amazing opportunity is present for marketers to advertise the brands they represent to consumers. The Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers...

'08 Interactive Advertising Hits Records

Despite a slow economy and down national advertising spending, interactive advertising grew in 2008 with record numbers released in a report by Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers LLP (PwC) . Interactive...

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