Posts tagged powerreviews RSS

Unknown Truths About Ratings and Reviews

Theresa O’Neil, PowerReviews Shoppers have come to rely on ratings and reviews when making purchasing decisions for just about everything – from hotels and books to movies and apparel. Ratings and reviews drive more conversions...

Text-Based Reviews No Longer Enough

Website owners are familiar with the role that reviews play in buyers' (B2C and B2B) purchasing decisions, but some may not be prioritizing visual user-generated content (UGC) in the same way. New data from PowerReviews indicates...

Discover Why Consumers Buy

Do you really know why consumers purchased your products? If you did, would it matter to how those products were both developed and marketed in the future? Probably so. PowerReviews realized this and has released a new offering that...

3 Quick Best Practices for Asking for Reviews Via Email

Getting the first review of your product is crucial to not only getting more but also in proving credibility, especially for retailers selling new or unknown products. Every incremental review adds value, notes PowerReviews SVP of...

Best Practices for Capturing Reviews from Gift Givers

:: By Matt Parsons, PowerReviews :: When it comes to making a well-informed and confident purchase decision, consumers look to ratings and reviews as the most authentic voice about a product. In fact, almost all (95 percent of shoppers...

Consumers Embracing Mobile Devices In-Store

PowerReviews , a popular review and Q&A technology provider, has announced the release of a new study titled “ Mobile Wearable Tech and Hyper-Relevance: Transforming Consumer Behavior and Retailer Opportunities .” Analyzing...

Why Retailers Need Negative Reviews [Q&A]

If you've returned a product on Amazon, you may have received an email from the particular seller asking you to contact them directly, rather than leave a negative review on their product page. Similarly, if you've left a negative...

User Generated Content for President

User generated content (UGC) is one of the most powerful types of media there is. Whether it’s in the form of videos, product reviews, social media posts, article comments (or more), UGC is seen as authentic and trustworthy,...

3 Ways to Improve Consumer Trust Before the Holidays

Trust in a brand takes time to fully obtain and only seconds to lose (just as Target and Home Depot ). As the holiday season rapidly approaches and companies gear up for the influx of business they expect (and hope) to receive, it’s...

The Latest and Greatest in Internet Retail

Industry trade shows provide a good place for professionals to connect with one another and obtain new sales opportunities. These events, however, can also be a great place for companies to drive brand awareness. Most recently, Website...

Bazaarvoice Reviews Options, Prepares to Divest PowerReviews Business

Turns out technology acquisitions don't always have a happily ever after. In a story that involves the Department of Justice, it was announced on April 8 that Bazaarvoice has entered into a letter of intent with Viewpoints to divest...

5 Reasons Amazon Wins at E-Commerce

When it comes to e-commerce, Amazon is king. Not only does the online retailer offer millions of products, but it also provides a good user-experience with its digital best practices and top-notch customer service. Although those factors...

PowerReviews Introduces its Essential Social Suite

Customer reviews technology provider PowerReviews has launched a new set of tools designed to help online retailers measure the financial impact of their social media activity. It seems we hear about such a product being launched almost...

New Patent Drives Results for PowerReviews

Social commerce solutions provider PowerReviews has received a new patent relating to the method in which it delivers user-generated product reviews to more than 4,700 websites globally. This is the second patent PowerReviews has received...

Capturing Social Opportunities with Fan Accelerator

Want more Facebook Fans? Who doesn’t! In order to gain control of the opportunities however, retailers and brands must engage their most loyal audience. Social commerce enabler PowerReviews released a new addition to its Facebook...

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