Posts tagged roi research RSS

Weekend Warrior: The Impact of Social Media

Democracy reigns supreme for companies that use social networking to market themselves and their products. A new study by Performics reveals that most users agree that the voicing of opinions on social networking sites can influence...

What Shoppers Discuss Most on Social Networks

The latest installment of a series of reports on the impact of social media, conducted by ROI Research Inc. and sponsored by Performics, examines how consumers use social networking sites to get advice on what to purchase; how they...

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