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Regardless of how talented your digital design team may be, it is always important to leverage testing tools to guarantee that your website is running at peak performance. Luckily, there is a plethora of testing tools available, which...
In an effort to add robust, data-driven targeting and testing capabilities to its lead data collection tools, marketing automation software company Eloqua has teamed up with the dynamic targeting and testing platform Get Smart Content...
There are a lot of elements that you can test and tweak on a website, and depending on what type of site you run, the importance of those elements varies. That being said, there are some general aspects of a website that always have...
Not until Vegas.com enlisted SiteSpect to run some simple tests did the travel/destination website realize how much revenue it was losing because of its mobile strategy. Within a month and a half, Vegas.com had a new plan in place...
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