Posts tagged adgooroo RSS

Zappos...King of Digital Marketing for Apparel Retailers?

In 2013 the total amount of revenue for online advertisements was $42.8 billion , 17 percent higher than in 2012. With more and more brands investing in the digital advertising game it is crucial that brands know how they stack up...

Flowers Don't Sell Themselves

Picking out the right flowers is no easy task. Many flowers have specific meanings and picking one at random can put you at risk to send some mixed messages. Luckily, those of us who know next to nothing about the symbolization of...

Paid Search Winners (And Losers) from Holidays Past

Small business owners regularly worry about competing against larger outfits, and new analysis from AdGooroo reinforces their fears. Looking at AdWords activity containing the words “Black Friday” and 103 keywords that...

Walmart Leads in Google PLA Impressions

Google’s Product Listing Ads have changed the digital face of advertising for e-commerce merchants – well, at least mass merchants. Today, AdGooroo released a list of the top 20 Google PLA advertisers by impression and...

PPC Performance Metrics: Bing Ads vs. Google AdWords

It’s not news that Google dominates in U.S. search volume, but what is particularly noteworthy is that Yahoo! Bing Network’s CPCs were 10-24 percent lower than Google’s during Q3 2012 across six industry verticals...

Maximize Search ROI with Industry Insight

AdGooroo has released a new search marketing dashboard that provides advertisers and agencies with instant access to years worth of proprietary pay-per-click (PPC) data on virtually every industry and advertiser. AdGooroo’s search...

AdGooroo Upgrades Link-building Tool

Link building will never be considered light work, but it did just get a little bit easier thanks to some impressive new features added to Link Insight. The link-building tool from AdGooroo presents website owners with a personalized...

Rocket Clicks Taps AdGooroo's Link Insight Platform

Welcome to the new age of link building - a time when we should all be greatly reliant on the quality of data. SEM intelligence vendor AdGooroo and Internet marketing agency Rocket Clicks announced a partnership today that connects...

Paid Search Secrets of Top CPG Marketers

Online marketing intelligence and keyword tool provider AdGooroo and Experian® Hitwise® today unveiled findings from a fascinating study which explores how top consumer packaged goods (CPG) brands manage their paid search programs...

Is Yahoo! Back? Q1 2010 SE Advertising Report

AdGooroo released its quarterly Search Engine Advertiser Update today and the news looks good (very good) for Yahoo!. The report indicated a 12 percent increase in Yahoo!'s first-page advertisers and a corresponding increase in...

Hijacking Report from Adgooroo

Adgooroo , a provider of competitive intelligence in the online marketing space, released its “Hijacking Report” last week, a feature of its Trademark Insight solution which enables search marketers to identify and take...

Academic Program from AdGooroo [Advertising]

Online marketing intelligence and keyword tool provider Adgooroo today unveiled the AdGooroo Academic Program which will provide resources to help educators conduct Internet marketing research and offers students access to actual search...

SEM Insight Shows Marketers What Competitors Spend Online

AdGooroo, a provider of competitive search engine intelligence, announced three new features of its SEM Insight offering. Perhaps the most interesting of the new features is in Budget Analyzer. The forecasting tool enables marketers...

Big Moves for Bing and Google, Says AdGooroo Report

Adgooroo released its quarterly Search Engine Advertising Update today and the big winner looks to be Bing. The site surged to more than 22 million monthly visits and now calls some very big names (e.g. Dell, Sears, Hotels.com, Marriot...

Yahoo! Gains Ground in Search Advertising

AdGooroo has released their Search Engine Advertising Update for Q1, and the findings are positive for Yahoo! The report finds that Yahoo! is gaining some ground in the paid advertising marketplace. According to the report, Yahoo!...

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