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These days you can't read a story about business, e-commerce or the economy without coming across something about "mobile." And if you take every report, statistic or survey as fact you might just be convinced that desktop...
Google's AdMob recently released data about global mobile ad impressions, and where they are being seen. It turns out, the majority of mobile ads are viewed in North America (43%) followed by Asia (33%). What is surprising is that...
Mobile advertising network Admob has unveiled its April 2010 Mobile Metrics report (http://metrics.admob.com/) and has compared unique devices running the android and iPhone Operating Systems in its network. According to the report...
The FTC on Friday approved Google's $750 million acquisition of mobile advertising network AdMob, clearing the path for Google's latest mobile strategy and fueling the rivalry with Apple, which acquired Quattro -- another major...
Mobile advertising network (and recent Google acquisition) AdMob took a look at Android Operating System traffic in its 2010 AdMob Mobile Metrics Report and found that the “diversity of devices” was increasing. In March...
The release of AdMob’s January 2010 Mobile Metrics Report reveals some intriguing data from the mobile advertising network’s latest consumer survey, but the trends taking shape across iPhone, Android and Palm webOS application...
On what platform should you build a mobile application - iPhone, Android, RIM? Mobile advertising network Admob (soon to officially be a part of Google) has made available its October 2009 Mobile Metrics Report which might provide...
Mobile advertising platform AdMob released its August 2009 Mobile Metrics Report. Examing the marketshare of smartphone devices per geographic region, AdMob is reporting that thanks to improved mobile browsing capabilities and engaging...
Advertising to those on mobile devices just got a little cheaper - if you're an AdMob client. The mobile advertising vendor lowered its minimum bid prices for geographically targeted ads and advertisements appearing on carriers...
AdMob may be a relatively new kid on the block, founded in January 2006, but they are already making a big splash in the mobile marketplace and their expansion signals a big shift in marketers' focus on the mobile ad market. AdMob...
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