'Net Features - Website Magazine

Welcome, Guest
Login
Subscribe

Get the magazine exclusively for web professionals

Posts tagged advertising/dsp RSS

OpenX Wants to Maximize Your Yield

Ad technology provider (ad server) OpenX announced a new version of OpenX Enterprise, the company’s Software as a Service product for large publishers. What makes the new system unique is that its technology now combines the...

Filed under: advertising, openx, ad serving, DSP, ad server

Digital Ad Spend Grows 47% in Q1 & Q2

Advertising technology company the Rubicon Project has released its tenth installment of its Online Advertising Market Report series. According to the study, digital ad spend grew 47 percent in the first half of the year as audience...

Filed under: advertising, cpm, rubicon project, ad spend 2010, DSP

Explore the WEB 100!
Discover the Tactics and Techniques of the Top Digital Enterprises today in Website Magazine's Special Spring Issue - Web 100. Learn more...