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Local businesses take note! A BIA/Kelsey report states that around 17 percent of all Internet searches are "local in nature" and consist of consumers who are ready to make a purchase or are looking for local businesses. Some...
How do you measure online advertising success? Chances are good that click-through rate (CTR) is a key component. But should it be? This week, we talked with Jeremy Stanley of Collective, who shares some fascinating research that just...
If you're on the lookout for tools and services to help improve your Web media planning and buying, audience measurement service Quantcast announced the launch of a doozy of a free solution which provides insights from online consumer...
Performance advertising network ValueClick announced the availability of ActiveAds. Through the offering, marketers can display micro-targeted messages in custom ad creative without the need to re-design, re-deploy, or re-manage multiple...
Yahoo announced an improved version of its Content Match program. Using the same interface, Yahoo! believes the improved system will provider for better matching and ultimately higher click-through rates. The existing system attempts...
The Brand Revamp Process
20 Terrific Tumblr Themes
E-Commerce Social Traffic Declines, Tablet...
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