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Walmart & Amazon's Pricing Game Plan

Earlier this month, the Seattle Seahawks won Super Bowl XLVIII by a large margin. Off the field, retailers had their own strategies for winning the big game, raising and lowering prices to incentivize consumers to upgrade their living...

GoECart Glues Together Fragmented E-Commerce Channels

Sixty-five percent of shoppers in the U.S. currently shop across at least two channels, while 21 percent of U.S. respondents are using four or five channels to shop, according to a PricewaterhouseCoopers report . What does this mean...

PMA Sues Illinois Over Affiliate Tax

For the first time, the affiliate nexus tax (Amazon tax) is being challenged by a lawsuit. The Performance Marketing Association (PMA) has filed suit against the State of Illinois claiming the new law unconstitutional. We get the details...

Illinois To Get Hit With "Amazon Tax"?

Illinois Amazon affiliates received an unwelcome email last night. Illinois, it seems, is positioned to pass the so-called "Amazon Tax." And Amazon is holding nothing back in voicing its opinion on the matter. The email begins...


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