Get the magazine exclusively for web professionals
Walmart , whose CEO recently predicted the retailer would exceed 10 billion in online sales by the end of this year at its annual shareholder meeting, has acquired predictive analytics startup Inkiru. The acquisition shows, at least...
:: Kate Salyers, Your Social Status :: Social media content creation is one of the most ignored steps of a social media strategy. Businesses are often eager to “get in the social media game,” ignoring the need for representative...
Creating coordinated brand experiences that extend across digital channels and device types can help companies better engage customers through consistency, helpfulness and value, according to Patti Renner, director of marketing at...
A new analytics service from Informly is helping small business owners and bloggers optimize their content production. The Content Marketing Analytics service expands on Informly’s analytics dashboard that was launched last year...
Google announced it has expanded the functionality of its Dashboards feature and is now providing access to four new real-time widgets in Google Analytics. GA users can select from one of four widgets – a counter, a timeline...
Google's real-time reports are one of the far more engaging reporting features for digital marketers as they can provide immediate insights into the performance of campaigns. But now the Google Analytics feature iss even better...
Google has officially released its Universal Analytics offering to the digital masses. While unlikely that there will be a virtual stampede to use the enhanced platform (at least right away), doing so could certainly position your...
For some Web workers, sorting through analytics can be a dull, yet necessary, task. But a new tool from Visual.ly aims to change that. The data visualization and infographic platform has launched a tool that provides users with...
Developers have been leveraging Parse to send a half billion push notifications per month to their application users, and now, the app development platform is launching an analytics solution to help its developers obtain insights into...
You no longer have to wonder what products or content from your site is getting the most attention on Pinterest, because the image-based social network has finally unveiled an analytic solution. The solution, which has been dubbed...
At this point, Google Analytics is basically the standard website tracking and analysis tools for the majority of webmasters and business owners, no matter how big (or small) their sites may be. This makes sense, as the product not...
Users of small business sales and marketing automation platform Infusionsoft now have access to a plugin that posts sales and transation data directly to Google Analytics and Google Adwords in real time. The plugin, created by Flare...
Social media analytics are the hot sector right now among the digerati and big brands are jumping on the bandwagon in digital droves. Zappos’ recent selection of Pinfluencer , for example, to help manage and analyze its promotional...
Despite the rampant popularity of the mobile Web and the growing number of mobile websites, there aren’t nearly as many well-known solutions out there that developers and website owners can use to test the performance of their...
Klipfolio, a provider of an operational dashboard for real-time business information and key performance indicators, has added the Google Analytics data connector. The data connector is used to provde non-technical users with the ability...
Doing Facebook Hashtags the Right Way
Local Google Carousel in Focus
9 Ad Lessons to Change Your Thinking
View all...
advertisement
